In this DMO University podcast, Better Destinations’ Cathy Ritter shares how leaders can identify “high-value travelers” to address goals beyond economic impact.
February 9th, 2022
Cathy Ritter is joining a panel of top tourism leaders for a provocative closing session: Building Forward with Better Tourism.
Cathy Ritter was among the contributing authors who joined co-editor and CREST Director Emeritus Martha Honey in discussing Overtourism: Lessons for a Better Future. Kelsey Frankiel also co-edited. Overtourism and climate change walk into a bar…: Travel Weekly. Travel Weekly’s Arnie Weissmann wrote about it.
Published: December 16th, 2021
Being a destination leader used to be so much simpler. The mission was clear: attracting ever more visitors to drive increased revenue, tax receipts and jobs.
Published: December 1st, 2021
Apparently, the value of bringing a reusable camp cup for a three-day rafting trip was so obvious that it didn’t make the packing list.
January 28th, 2022
Cathy will be presenting to the Great Rivers & Routes Tourism Bureau of Southwest Illinois in January.
December 28th, 2021
Cathy will be speaking at this years Illinois Governor’s Conference on Travel and Tourism. Her talk will dive into three of the most buzzed about travel trends: cannabis, wellness and